This expansion suffers from the Warlords of Draenor (WoD) effect, initially, players will think this is a great expansion but upon investing some time into the game they'll realize this game is a disaster. The pre-patch should have been our first warning with how poorly designed and executed that fiasco was, but beyond that, let's look at what the expansion itself offers:
Island expeditions require groups of three players to venture to islands with randomly spawned enemies and piles of AP. The island expedition ends once they collect a certain amount of AP, and they are granted about 300 AP as a reward — unfortunately, players don’t get any of the between 6,000 and 12,000 AP they collect during the expedition. These missions can take anywhere from three to 20 minutes, and never once offer any real challenge or depth.
Of course this is pure speculation, but who thought the token would be beneath 200.000 Gold again? But the only thing important for you is to calculate at what point you make profit by selling the tokens again. If you consider it, you should take the risk! Worst case scenario: You have a lot of balance to spend for Gametime, mounts, pets and boosts/services!

Whatever your approach, if you use some common sense and apply yourself, you can make significant quantities of money in the game. By managing your cashflow, conserving and budgeting where you can, and investing wisely in those activities that make you money, you can become financially solvent relatively early in your career, and remain comfortably well-off (while still buying good gear) at level 80. Good luck!
Similarly, when earning by volume, do not overload the AH with your items. Basic supply and demand: too much supply will make your wares too common and unwanted. Furthermore, with great demand and a cheaper price, you may end up starting a price war with your competitors, with them actively trying to undercut and outdo you. Moderate the amount of items you're selling on the AH to small batches, refilling them only when sold out.

Always check each of the prices of the item, and look over a spread of several days. This is not so important on small items, but anything that you are spending hundreds of gold on you need to check prices carefully. It is also a good idea to check a website such as Allakhazam, Goblin Workshop, Wowhead or WoWuction to see what an item normally sells for.

EXPLORE TWO FABLED KINGDOMS – As a champion of the Horde, travel to Zandalar to persuade the trolls to lend their naval might to the war effort. As a defender of the Alliance, sail to the seafaring kingdom of Kul Tiras, home of Jaina Proudmoore, and rally its inhabitants to fight for your cause. Once you’ve successfully recruited one of these proud kingdoms to your faction, infiltrate the enemy’s newly claimed territory.